[C-CAST] RWDシリーズ#1
PHRを活用したマーケティングソリューションへの挑戦

[C-CAST] RWDシリーズ#1
PHRを活用したマーケティングソリューションへの挑戦

[C-CAST] RWDシリーズ#1
PHRを活用したマーケティングソリューションへの挑戦

Landscape of Real World Data (RWD) 2021
■ RWD活用の概況

PHR型の医療情報連携システムharmo®を活用したマーケティング支援
■ 調剤情報の一元管理とリアルタイムなデータ追跡
■ 患者の服薬状況・Patient Journeyの理解と分析
■ プッシュ通知による服薬管理・患者コミュニケーションと疾患啓発
■ 収集したデータ分析によるマーケティング戦略立案とPDCAへの貢献

シミック株式会社 企画推進本部 本部長
三友 周太

RWD関連サービス案内

[動画] ウェアラブルデバイスから得られるデータ活用への挑戦
リアルワールドデータ(RWD)・統計解析サービス 資料
ビッグデータ簡易解析ソリューション 資料
シミックの製造販売後調査

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